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Open role · Full-time · Remote

Digital PR Specialist

Own earned media and authority-building for our behavioral health clients, securing the mentions, links, and structured trust signals that build credibility with caregivers, referral partners, and the AI answer engines that increasingly shape how care decisions get made.

RemoteFull-time

What you'll own

The work day to day.

  • Build and execute digital PR campaigns that earn high-quality media coverage, backlinks, and brand mentions for ABA and behavioral health clients
  • Research and pitch journalists, editors, and industry publications with newsworthy angles, data stories, and expert commentary
  • Develop relationships with reporters and outlets relevant to healthcare, behavioral health, and the broader ABA industry
  • Collaborate with the SEO, GEO, and content teams to align PR efforts with entity-building and AI citation goals
  • Track, report, and analyze campaign performance, including coverage secured, referral traffic, and authority signals gained
  • Identify data-driven story angles, surveys, or original research that can generate earned media opportunities
About Higglo

A remote-first studio, built for depth.

We're a small, senior team helping ABA and behavioral health brands build integrated growth systems - SEO, GEO, CRO, UX, web, and digital PR - that move real pipeline. Remote-first, async-by-default, ownership-driven.

Other open roles

More ways to join the team.

03

Outreach Associate

Help grow the network of publishers, referral partners, and industry contacts that feed our clients' digital PR and authority-building efforts.

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04

Review & Reputation Manager

Own and grow the online reputation of Higglo's ABA and behavioral-health clients across review platforms, search, and AI-driven answer engines.

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Ready to apply?

Send us what you're proud of.

LinkedIn, portfolio, case studies, writing - whatever best shows how you think. We review every application and reply to every candidate.