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Services
Branding

Branding

Creating world-class digital products.

A brand today is all about how it makes your customers feel. It's not a logo, visual identity, or digital product design, but rather a cohesive system that spans across all mediums and touch points. We're a branding agency offering a complete solution from naming and logo design to communications and style guides.

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Companies we have helped grow

WHAT WE DO

Experts in all things Branding

As a full-service branding agency, we collaborate closely with clients to define, design, and develop transformative user experiences across platforms and touchpoints, creating cohesive and impactful brand identities that leave a lasting impression.

Brand Strategy Development

Our Brand Strategy Development services are designed to help businesses establish a strong and impactful brand. We conduct in-depth market research and analysis to identify your target audience and competition, allowing us to develop a comprehensive brand strategy that aligns with your business goals. From defining your brand's unique value proposition to outlining key messaging and positioning strategies, we ensure that your brand stands out and resonates with your target audience, giving you a competitive edge in the market.

Logo Design and Brand Identity

At our agency, we understand the importance of a visually appealing and memorable brand identity. Our Logo Design and Brand Identity services focus on creating captivating and iconic logos that represent your brand's personality and values. We go beyond logo design and develop a comprehensive brand identity system, including color palettes, typography guidelines, and visual elements, ensuring consistency across all brand touchpoints. With our expertise, we bring your brand to life, leaving a lasting impression on your audience.

Brand Guidelines Creation

Consistency is key when it comes to building a strong and recognizable brand. Our Brand Guidelines Creation services provide you with a set of guidelines and standards that govern how your brand should be represented across various channels. From logo usage to color schemes, typography, and tone of voice, we establish clear guidelines that maintain brand consistency and ensure a cohesive brand experience. These guidelines serve as a valuable resource for your team, partners, and vendors, empowering them to effectively communicate your brand's essence.

Brand Messaging and Positioning

Crafting a compelling brand message and strategically positioning your brand is essential for capturing the attention and loyalty of your target audience. Our Brand Messaging and Positioning services focus on developing a unique and resonant brand story that effectively communicates your brand's values, benefits, and differentiation. We work closely with you to understand your target audience, industry landscape, and competitive positioning, enabling us to create a compelling brand narrative that connects with your customers on an emotional level and establishes a strong market presence.

Brand Audit and Analysis

Regularly assessing the performance and relevance of your brand is crucial in today's dynamic business environment. Our Brand Audit and Analysis services provide a comprehensive evaluation of your brand's strengths, weaknesses, and opportunities. Through in-depth analysis of your brand's messaging, visual identity, online presence, and customer perception, we identify areas for improvement and develop actionable strategies to enhance your brand's performance. Our data-driven insights help you make informed decisions, strengthen your brand, and stay ahead of the competition.

AS SEEN ON

AND OVER 400 NEWS SITES

Download our free checklist “7 keys to brand identity”

7 key elements of branding by Higglo Digital

Our Process

Planning & Personalization in the process

With our extensive industry experience, we know that truly great work comes from top tier planning and personalization for our clients. That's what you can expect from us.

Research and analysis

We conduct thorough research and analysis of your target audience, competitors, and industry trends. This information helps us to understand your unique challenges and opportunities, and to develop a brand strategy that aligns with your goals and objectives.

1

Brand Development

From the research and analysis phase, we'll work on creating a brand identity, which will include a logo, color palette, typography and brand guidelines among other things which are tailored to the target audience and industry.

2

Execution

We'll then work to execute that strategy across all relevant platforms, such as social media, website, and email marketing campaigns, to ensure that your brand is being consistently communicated across all channels.

3

Our Latest Branding Articles

Two green beauty containers
January 12, 2023
Branding

Brand development is the process of creating and managing a brand's image, personality and messaging. Investing in brand development has numerous benefits for long-term success, as it helps to differentiate a business from its competitors, build customer loyalty and increase the value of a business. The article lists five benefits of investing in brand development for long-term success. Overall, investing in brand development can help to drive the success and growth of a business.

Person on computer
January 10, 2023
Branding

Brand development is the process of creating and managing a brand's image, personality, and messaging. It is important for businesses of all sizes as it differentiates your business from its competitors, builds customer loyalty, increases the value of a business, improves the customer experience and enhances market position. By investing in brand development as part of a business strategy, a strong and recognizable brand that can attract and retain customers, drive sales, and increase the value of a business can be created.

Blue orange cut in half
12/28/22
Branding

Raising Your Brand Recognition

LET'S

GET

STARTED

LET'S

GET

STARTED

You’re either remarkable or invisible. Make the choice.