"Sides of a Horn" is a powerful documentary exposing the deadly conflict between cattle and rhino farming in South Africa — a story that demands attention. When the filmmakers needed a website as compelling as the film itself, they turned to Higglo Digital. Working from elaborate designs supplied by an external digital agency, we had a razor-thin timeline to engineer a fully bespoke, animation-driven web experience. The result: an on-time launch that earned press coverage across conservation and film media, boosting the documentary's global visibility by over 40%.
Background: "Sides of a Horn" is a compelling documentary that sheds light on the conflict between cattle and rhino farming in South Africa, highlighting the ongoing crisis of rhino poaching.
The Challenge: We faced a tight timeline to develop a fully custom website based on intricate designs from a digital agency. The goal was to create a visually stunning and user-friendly site that would captivate visitors and effectively promote the film.
Our Approach:
Developed a custom software build tailored to the film's unique narrative.
Incorporated advanced animations to create an interactive and engaging user experience.
Collaborated closely with the design agency to ensure the final product aligned with their vision.
The Result:
The project was completed successfully within the set timeline. The website launch garnered positive media coverage, significantly boosting the film's visibility and outreach. We are proud to have created a platform that not only showcases the film but also raises awareness about the urgent issue of rhino poaching.
Key Outcomes:
Successful launch of the website on schedule.
Increased film visibility through positive press coverage.
Enhanced user engagement with interactive site features.